Reviews That Stay Up

Why Google quietly removes good reviews — in batches, with no notification — and what makes yours survive.

Google does not tell you when it takes a review down. Your total simply falls, and unless you were watching daily you never learn which one went. This is what a removal sweep actually looks like on a real listing, the five reasons Google removes reviews that are genuine, and the six things reviews that survive have in common. Plus the three practices that cost far more than a review — one of them a regulator, one of them a five-figure federal settlement.